Laverda, a traditional Italian motorbike manufacturer from Vicenza, began after the Second World War with robust light motorbikes.
The 750 series with air-cooled two-cylinder four-stroke engines followed in the 1960s.
Legendary in-line three-cylinders such as the Jota characterised the 1970s and made a name for themselves in racing.
The 750 SFC, an icon among sports enthusiasts, was particularly popular.
Performance and reliability made Laverda famous, while models such as the 500 series were intended to cater for the mass market.
Later 650/668 models offered modern technology, but hardly caught on.
Multiple changes of ownership and economic problems finally led to the brand's demise in the 1990s.
Today, Laverda is part of the Piaggio Group, but no new models are produced.
Enthusiasts and collectors appreciate the striking machines for their independent technology and characterful sound.
Laverda thus remains a name full of tradition that has shaped Italian motorbike history.
